I like to think of myself as a fairly intelligent person yet this week something happened that made me wonder how true that could be.
I was on a job site when one of my salespeople called me to inquire about whether we would be interested in providing service to a company that wished to contract us for work in the Outer Banks, N.C. I immediately asked her to send me a copy of their proposal so I could start crunching numbers. Equipped with Mapquest to gain some indication of the distance and the companies own pay scale for contractors,I went to work and it was during this time that I realized that by failing to register my business in North Carolina, only 30 minutes away, I have ignored a very large potential client base.
How could something that was right in front of me for the last 2 years totally slip by unnoticed?After thinking about that question these past few days I have come up with no answer at all other than the proverbial "can't see the forest for the trees."
Next week I will be filing all the appropriate paperwork to do business in North Carolina and after that I will call an employee meeting to brainstorm any more potential areas I may have been overlooking.